Small studio.
Big convinctions.
Web Design, Branding & Copywriting for serviced-based businesses.
We believe a well-crafted online presence does more than attract clients — it shapes how a service business is perceived, and how it sees itself. At Leminia, every web design and copywriting decision is intentional, from the first conversation to the final detail.
OUR VALUES
INTENTIONALITY
Every choice we make — from the first client conversation to the final design detail — is deliberate. We invest time in understanding your service business before we act, so every decision is rooted in purpose.
CRAFT
We care deeply about the quality of every project we deliver. Every website we design for service-based businesses — and every word we write — is held to the same high standard of craft.
PRESENCE
Staying small means staying close. Every web design and copywriting project receives our full, undivided attention — from the initial brief to the final launch.
CLARITY
We believe clear thinking is the foundation of good work — clear strategy, clear web design, clear communication. Clarity is not just a principle; it is how we work with every client.
About Leminia — who we are
Leminia was founded by Federica Stirone, a graphic designer with years of freelance experience who identified a gap in how service businesses are represented online. The studio brings together a designer and illustrator alongside a professional copywriter with a background in corporate marketing — two distinct creative sensibilities, united by the same standard of craft and a shared commitment to helping service businesses grow.
Federica is the founder and lead designer at Leminia. With years of experience in graphic design and web design for service businesses, she leads every project from concept through execution — ensuring that each client's online presence is both visually compelling and strategically sound.
Federica Stirone
Founder / Web Designer
Nancy collaborates with clients to develop website copy that motivates visitors to take the next step — becoming a paying customer. By learning your story and researching your competitive landscape, she captures the unique value your service provides and reinforces that message at every touchpoint on your site. Her agency background has focused exclusively on helping small service businesses across a variety of markets grow and succeed.
Nancy Keswani
Copywriter
Valeria Maggi is an independent illustrator and designer that collaborates with Leminia. With a background in in children illustration and brand identity, she brings a distinctive visual sensibility to every project — balancing aesthetic beauty with functional design for service businesses.
Valeria Maggi
Illustrator / Graphic Designer